-Contest arrives early with more than 48 million prizes-
DUBLIN,OHIO – February 2, 2015 – During RRRoll Up the Rim to Win, coffee is more than a beloved hot beverage during the cold winter months, it’s a chance to win more than 48 million prizes.
During RRRoll Up the Rim to Win, Tim Hortons Cafe & Bake Shop guests have the opportunity to instantly win more prizes than ever with the purchase of any hot beverage. The 2015 contest offers 50 grand prizes of all-new 2015 cars, 100 55” LG OLED Smart TVs, 25,000 $100 Tim Cards and millions of coffee and food prizes.
“Our guests eagerly await the arrival of Tim Hortons RRRoll Up the Rim to Win contest, and this year we are kicking it off earlier than ever, with even more prizes up for grabs,” says Kate O’Shaughnessy Jung, Director of Marketing, Tim Hortons U.S. “In 1986, the inaugural year, the most valuable prize was a snack pack of Timbits. Now in 2015, our guests can win cars, TVs and millions of other prizes.”
RRRoll Up the Rim to Win runs from February 2 until April 17 or until cup supplies last. The RRRoll Up Replay online or mobile app game runs from February 2 until April 2, visit www.rolluptherimtowin.com. Enter daily to win badges and prizes and be eligible for the VIP Extra Day of Play. Prizing for RRRoll Up Replay, including the Extra Day of Play, consists of a new 2015 car, eight $1,000 Visa Prepaid Cards, six prizes of Free Coffee for a Year, 2,400 $25 Tim Cards, 60 LG Tablets and 326,000 beverage prizes.
Prizes may be claimed until May 8, 2015. Contest rules, odds of winning and prizing information can be found at participating Tim Hortons Cafe & Bake Shop restaurants or at www.rolluptherimtowin.com.
Prizes may be claimed until May 8, 2015. Contest rules, odds of winning and prizing information can be found at participating Tim Hortons locations or at www.rolluptherimtowin.com.
U.S. social media fans can join the RRRoll Up the Rim conversation on Twitter, Instagram and Vine using @TimHortonsUS and on Facebook at Facebook.com/TimHortonsUS. Fans can also view fun RRRoll Up the Rim to Win videos created by local improve comedy troupes, including Go Comedy from Detroit, Michigan; Defiant Monkey from Buffalo, New York; and Columbus Unscripted, Sassy Do and Hashtag Comedy all from Columbus, Ohio.
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Tim Hortons Cafe & Bake Shop Overview
Tim Hortons Cafe & Bake Shop, part of Restaurant Brands International, is one of North America’s largest restaurant chains operating in the quick service segment. Launching in the U.S. in 1985, Tim Hortons Cafe & Bake Shop appeals to a broad range of consumer tastes, with a menu that includes premium coffee, hot and cold specialty drinks (including lattes, cappuccinos and espresso shots), specialty teas and fruit smoothies, fresh baked goods, grilled Panini and classic sandwiches, wraps, soups, prepared foods and other food products. As of September 28, 2014, Tim Hortons had 4,590 systemwide restaurants, including 869 in the United States 3,665 in Canada, and 56 in the Gulf Cooperation Council. More information about the Company is available at www.timhortons.com.
About Restaurant Brands International Inc.
Restaurant Brands International is one of the world's largest quick service restaurant companies with approximately $23 billion in system sales and over 18,000 restaurants in 100 countries. Restaurant Brands International owns two of the world’s most prominent and iconic quick service restaurant brands – Tim Hortons® and BURGER KING®. These independently operated brands have been serving their respective guests, franchisees and communities for over 50 years.
For further information or to arrange an interview, please contact:
Brynn Burton
Burton_Brynn@timhortons.com
614-356-3942
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