January 6, 2005 - Tim Hortons announced today that it will support UNICEF's (United Nations International Children's Emergency Fund) relief efforts for children who were devastated by last week's Tsunami disaster, through a coin box collection fundraiser at participating stores and a donation on behalf of Tim Hortons Store Owners and Corporate Offices.
Coin Box Collection Fundraiser
Between Friday, January 7th and Monday, January 31st, all funds raised through the Tim Horton Children's Foundation coin boxes, found in over 2,600 participating Tim Hortons stores and drive thrus across Canada and the U.S., will be donated to UNICEF's Tsunami disaster relief efforts.
Tim Hortons Store Owner and Corporate Headquarters Donation An additional donation of $500,000 (CDN) is also being made to UNICEF on behalf of Tim Hortons Store Owners and Corporate Offices.
"As is the case with so many people around the world who are seeing the horrible devastation caused by this disaster, we immediately began asking ourselves. how can we help? Our Store Owners, Store and Corporate Staff, and also our Customers wanted to do something," says Paul House, President & COO, The TDL Group Corp. (operators of Tim Hortons). "The coin boxes that are in all of our stores - which normally raise funds for our Tim Horton Children's Foundation - will be dedicated for this time period to raising funds for children affected by the Tsunami. This really allows everyone to make even the smallest contribution; every penny adds up."
Since 1964, Tim Hortons focus has been on supporting children and youth in the communities in which its stores operate, making UNICEF's specific focus on children in Tsunami-affected countries an appropriate fit for the chain's donation and fundraising efforts.
"The commitment of Canadian companies like Tim Hortons, together with the generosity of their individual employees and customers, will make such a difference for the hundreds of thousands of children whose lives have been torn apart by this disaster," says David Agnew, president and CEO, UNICEF Canada. "Their contribution will literally save lives and restore childhoods."
About Tim Hortons and the Tim Horton Children's Foundation
The Tim Hortons chain was founded in Hamilton, Ontario, Canada in 1964. It is the largest quick service restaurant chain in Canada specializing in always fresh coffee, baked goods and homestyle lunches. There are currently over 2,400 Tim Hortons restaurants in Canada and 250 in the United States. The Tim Horton Children's Foundation, a non-profit charitable organization, was established in 1974 by Ron Joyce, Co-Founder of the Tim Hortons chain, to honor Tim Horton's love for children and his desire to help those less fortunate. Since 1974, more than 72,000 economically disadvantaged children and youth have attended a Foundation camp. For more information about Tim Hortons or the Tim Horton Children's Foundation, please visit: timhortons.com .
About UNICEF
UNICEF is mandated by the United Nations General Assembly to advocate for the protection of children's rights, to help meet their basic needs and to expand their opportunities to reach their full potential. UNICEF is committed to ensuring special protection for the most disadvantaged children - victims of war, disasters, extreme poverty, all forms of violence and exploitation and those with disabilities. They respond in emergencies to protect the rights of children. In coordination with United Nations partners and humanitarian agencies, UNICEF makes its unique facilities for rapid response available to its partners to relieve the suffering of children and those who provide their care. UNICEF is committed to spending 90% of their funds on country programmes of cooperation with the remaining 10% being spent on management and administration of the organization. For more information, please visit: unicef.ca or unicef.org.
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