OAKVILLE, ON. - January 10, 2011 - After 15 years of national support for Canadian curling, Tim Hortons is reaching out to provincial organizations across Western Canada with four new sponsorship agreements.
Tim Hortons will now be the official coffee sponsor to Curl BC, CurlManitoba, Alberta Curling Federation and Saskatchewan Curling Association, as well as title sponsor to various local championships in those provinces.
"We are excited to extend our support to the local grass-roots curling associations in Western Canada, where the sport is so popular," said David McMullen, Vice President, Regional Marketing and National Promotions. "We have supported Canadian curling for 15 years now and it's wonderful to now be part of fostering the next generation of champions."
Tim Hortons has a long standing relationship with the Canadian Curling Association and has been the title sponsor of The Brier for the past five years.
Tim Hortons Inc. Overview
Tim Hortons is the fourth largest publicly-traded quick service restaurant chain in North America based on market capitalization, and the largest in Canada. Operating in the quick service segment of the restaurant industry, Tim Hortons appeals to a broad range of consumer tastes, with a menu that includes premium coffee, flavored cappuccinos, specialty teas, home-style soups, fresh sandwiches, wraps, hot breakfast sandwiches and fresh baked goods, including our trademark donuts. As of November 2010, Tim Hortons had 3,649 systemwide restaurants, including 3,082 in Canada and 567 in the United States. More information about the Company is available at http://www.timhortons.com
For Further information:
Media: Alexandra Cygal, Tim Hortons (905) 339-5960 or cygal_alexandra@timhortons.com