OAKVILLE, ON, Sept. 5, 2012 - Tim Hortons announced today that tea lovers across Quebec will now be able to enjoy the comfort of a premium quality Loose Leaf Steeped Tea.
Tim Hortons' unique blend of real Orange Pekoe tea leaves is steeped through a process that gently coaxes out the flavour to produce a consistently delicious cup of tea. New pots are brewed every 20 minutes, providing Quebeckers on the go with a great tasting cup of tea, like if they were at home.
"Tea consumption habits have increased over the last few years and we see Quebec tea drinkers as a growing market," said Dave McKay, Director of Brand Marketing for Beverages, Tim Hortons. "We want tea drinkers to feel welcomed at Tim Hortons and with this new menu addition guests can now count on an authentic, quality cup of Steeped Tea to relax at any time of the day."
Tim Hortons restaurants will continue to carry a wide range of speciality tea, such as Green, Earl Grey, Peppermint, Chai, Chamomile, English Breakfast, Honey Lemon, Apple Cinnamon, Blueberry White and Pomegranate White.
About Tim Hortons
Tim Hortons is one of the largest publicly-traded restaurant chains in North America based on market capitalization, and the largest in Canada. Operating in the quick service segment of the restaurant industry, Tim Hortons appeals to a broad range of consumer tastes, with a menu that includes premium coffee, espresso-based hot and cold specialty drinks including lattes, cappuccinos and espresso shots, specialty teas, fruit smoothies, home-style soups, fresh Panini and classic sandwiches, wraps, hot breakfast sandwiches and fresh baked goods, including our trademark donuts. As of July 1st, 2012, Tim Hortons had 4,071 systemwide restaurants, including 3,326 in Canada, 734 in the United States and 11 in the Gulf Cooperation Council. More information about the Company is available at www.timhortons.com.
For more information or to arrange an interview, please contact:
Michelle Robichaud
robichaud_michelle@timhortons.com
289.795.5126
Katherine Vanda
katherine.vanda@highroad.com
514 908-0110, ext. 315